Business & Marketing Support for Herbal Educators & Plant Medicine Makers
It’s not enough to work alone in your kitchen. Share your love and knowledge with the world.
We love your work.
Herbalists — whether product makers, consultants, or educators — are some of the most unique, compassionate and interesting clients our 6-person team works with.
It can feel uncomfortable to think about “pushing” products or consults, but you know it’s time to connect with your ideal audience, and spread your unique understanding of science, botany, anatomy & physiology — not to mention the synergistic relationship humans and plants share.
The delivery mechanism for your business is just as important as the delivery mechanism for your formulations.
And let’s be real, you need to get paid appropriately, and keep food on your plate.
patientMoon helped me organize my professional life and pushed me to start projects I'd been delaying for years. I am so grateful to the team for all of the love they poured into creating a website that is such a solid representation of me and the work that I do.
Caitlyn Visconte, Yoga TeacherLet's chat over tea.
Here are the humans you’ll be working with.
Meet Our 5-Person Team
Real Humans, with Real Expertise
We’re actual people, working together on a small and highly collaborative team, with a breadth of expertise.
You’ll meet with Matthew and another senior team member for your Initial Session, and work with most of us along the way when we work together after that.
Advertising. There. We said it.
Yeah, we know it feels gross sometimes to think about advertising.
But it’s possible to be ethical, and meaningfully connect with your ideal-fit clients through online advertising without compromising your values.
The trick is building sustainable connections and “harvesting” mindfully, instead of exploitation.
That requires thoughtful writing, creative materials, and targeting — plus a dash of technical logistics like pixel tracking and conversion analytics — and we’re here to help you with all of that.
Help your clients connect to the earth.
Our team thinks of marketing as simply being the process of accurately shedding light on what you’re doing, and advertising amplifies that to make it visible to the world.
We’ll put your offerings out there, so we can connect you with the right humans.
Cultivate your interconnected community, and share accessible health and wellness.
Yes, through advertising (really).
Facebook, Instagram, Google, Twitter, and more — we’ve got tools to connect with your community everywhere online.
Organic Social Media Marketing
(No, we don’t mean pesticide-free.)
Organic social media marketing refers to content you share on Facebook, Instagram, Twitter or other social platforms that your followers and their friends engage with and share.
We really don’t want you to spend all of your energy on this — instead, we want you to think about:
- Effective reach and virality
- Content that builds your reputation as an expert
- High-engagement information that ultimately drives purchases
That process is a mix of left and right brains, incorporating both creativity and technology.
And done right, your organic content can be leveraged into paid advertising too, to vastly expand your visibility online, and build leads and sales.
This isn’t as scary as it sounds — once you know what you’re doing.
We’re here to get you through.
patientMoon is great to work with because they understand the industry and will really help you present yourself in an authentic and unique way.
Renee Leblanc, Yoga Teacher
Here’s How Your Initial Session Works
You’re going to meet with two of our senior team members for an hour or so.
Here’s how we’re going to use our first hour together:
We’ll dive right into getting to know you and your business in detail, because this work can’t happen without a very real knowledge of where you’ve been, where you are, and where you want to go.
We’ll unpack your successes and struggles, and we’ll strategize both technical and lifestyle solutions.
We’re holistic — we won’t just cover marketing and technology, but also business strategy, and creating energetic balance balance in your business and work.
We’ll talk hard numbers. And feelings. And what you hope to accomplish in the world. (This is why we don’t build ads for pharmaceutical companies, and only work with small and solo practitioner herbalism & wellness businesses.)
We’ve done this with enough people to know that everyone is unique, and that everyone has blind spots. We shine the light on who you are and what you’re offering, and how to amplify that to the world.
You’ll leave our Initial Session with a clear vision of what’s possible for your business and your life, and a concrete path forward — including business strategy, marketing, and technology solutions.
From seed to bloom to sustainable harvest.
(Yes, we mean $$$)
Schedule your Initial Session to get a detailed diagnosis of your business opportunities, and actionable recommendations that make you more money.Great! Let's Get Started!